Phase 1
Research & Discovery
Our initial phase identifies key audiences, your unique sales proposition, and your most important business goals.
Service
Integrated Marketing
Your marketing objectives frame our integrated strategy, as our campaigns blend the right mix of channels to drive new business and create brand awareness.
Capturing Buyers Throughout their Journey
Thanks to digital, today’s buying process is not linear. That’s why our campaigns target every decision-maker involved in the complex buying and selling process, delivering the right message across multiple channels at just the right time.
Client
Kao Collins Inc.
A targeted demand generation campaign for Kao Collins SIGMA ink produced a 50% increase in leads and a 32% increase in new users.
Kao Collins Inc.Surprise, Delight, and Inform Audiences
With a high-performing website as a foundation, our integrated campaigns deliver precise messaging to engage prospects and existing customers at key moments.
- Expert content that informs and supports Search Engine Optimization
- Social media that gets shared and drives referral traffic to your website
- Public relations and earned media builds credibility and extends brand reach
- Email marketing drives lead conversions, repeat business, and brand loyalty
- Traditional media creates offline brand awareness and generates direct website traffic
- PPC and Paid Social campaigns offer more precise geographic and interest-based audience targeting
Our strategic process sets us apart
To ensure your integrated campaigns deliver results, our marketing follows a proven process that starts with a deep understanding of your vision for business growth.
Phase 2
Strategy & Planning
Armed with a deeper understanding of your target audience, we decide which channels are more likely to help your campaign succeed.
Phase 3
Ideas & Messaging
We begin developing ideas and messaging that create brand harmony between your online and offline presence. We bring this work to life with any combination of deliverables needed to achieve your goals.
Phase 4
Implementation & Execution
We launch highly coordinated campaigns that leverage our designs and digital experiences to convert prospects across targeted marketing channels.
What's Your Marketing Challenge?
Our integrated campaigns have helped clients reach and sell to prospects both nationally and internationally. Let's develop a strategy that's customized to achieve your specific business goals.