Services
Beyond digital marketing, traditional media and other off-line marketing still play an essential role in the buyer’s journey. DBS works with clients to incorporate offline marketing into multichannel integrated marketing campaigns.
An integrated marketing strategy that includes offline marketing, along with digital marketing, reflects an understanding of customer experiences. It reinforces what your prospects find in organic and paid search, read on social media, or see in their inbox. Offline marketing also prompts a potential customer to search or visit a website directly. Depending on the messaging, offline marketing can support numerous business goals:
We apply the same strategic methodology for offline marketing that we do for digital campaigns. With goals at the forefront, our messaging is compelling and consistent with your brand. Just as there are multiple digital marketing channels, there are also numerous non-digital pathways to support your campaigns.
We make every effort to attribute offline marketing to results. Digital tactics can be incorporated into traditional promotions to connect them to key performance indicators (KPIs) and hold us accountable for your results.
Contact DBS Interactive to discuss the ways we can integrate offline marketing into your sales and growth strategies.
