DBS Interactive seeks a Digital Marketing Specialist to join our growing digital agency delivering measurable business results for domestic and international clients in B2B, manufacturing, healthcare, and other sectors.
We’re looking for a life-long learner who is intuitive and naturally curious, someone who can see the big picture and identify the steps required to succeed. We want to help you accelerate your professional and personal growth. The position is responsible for supporting strategists to execute digital marketing efforts, projects, and strategic planning of websites.
We need someone to distill technical topics to produce content forms that elevate organic search performance with focused keyword strategies. The ideal candidate also works in various web analytics platforms to identify opportunities for improvement.
What You'll Do
- Work directly with Marketing Managers who are experts in strategy, SEO, content marketing, and brand messaging.
- Assist the department with content creation and publishing, including article writing, social media planning, and web content management.
- Analyze performance metrics from Google Analytics, SEO tools, social media and other tools to identify opportunities for improvements.
- Develop ideas, form outlines, and perform research for alternative storytelling using existing or new content.
- Help the team stay up-to-date with the latest trends and best practices in digital marketing.
- Put yourself into the mind of a client’s customers to help develop personas and user stories.
Requirements
- Exceptional organizational skills and attention to detail, with the ability to juggle multiple priorities
- BA/BS in Marketing or Economics, or equivalent working experience
- Excellent communication skills, both written and verbal
- Strong analytical and technical skills
- Some experience with SEM/PPC campaigns (Google Ads, Bing/MS Ads, LinkedIn Ads)
- Enthusiasm for learning in a quickly evolving digital world
- Kindness and professionalism in the workplace
Nice to Have
- Strong spreadsheet skills
- Experience using AI tools for research and strategy development
- Some HTML/Javascript knowledge
- A healthy sense of humor
- Multi-lingual (Spanish)
The Perks
- Great downtown location
- Benefits after 60 days
- A great work environment where office politics don’t exist
- Competitive salary
This full-time role is located at our office in the heart of downtown Louisville, KY. Remote candidates will not be considered.
Note: We are unable to provide work sponsorship for this position.