Methods Machine Tools
After 60+ years of delivering results for manufacturers, Methods has earned significant brand equity and awareness. But the machining industry moves fast, and untapped audiences of prospective new customers were still out there looking for solutions.
That’s why we implemented code-level SEO that helped their site surge in Google search rankings and draw in more traffic organically.
Getting new customers to the Methods website was only Step 1. Once prospects arrived, the brand had to feel vibrant and energetic.
Designs needed to captivate visitors. Messaging needed to tell a compelling brand story that distilled the complexity of what Methods’ team can achieve for customers through its engineering services.
Our experts created new design guidelines, as well as guides for messaging, voice, and tone, helping Methods unify the brand and maintain consistency across marketing channels.