Omnia Healthcare Group Partners with DBS Interactive to Launch Enhanced Websites
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Louisville, KY, [October 16, 2024] – DBS Interactive has proudly announced the launch of Omnia Healthcare Group’s redesigned websites for its corporate brand and two operating companies, Pavilion and Citadel.
These modernized sites, developed in collaboration with Omnia, enhance user experience, streamline content management across all sites, and strengthen Omnia’s digital presence for residents, caregivers, job seekers, and investors.
“The new websites reflect Omnia’s commitment to innovation and growth,” said Steve Fowler, Director of Marketing at DBS Interactive.
Key Project Features
- User-Friendly Design: Intuitive layouts with tailored navigation for multiple user personas.
- Talent and Resident Acquisition: Strategic landing pages, career listings, and testimonials to attract new talent and residents.
- Interactive Geo Mapping: Google Maps integration highlights Omnia’s regional services with dynamic filtering options.
- Accessibility & Performance: ADA compliance, voice search optimization, and progressive web app (PWA) integration.
- Centralized CMS: Craft CMS platform offers scalability and content management across Omnia’s three websites for greater efficiency.
DBS Interactive’s approach focused on creating a consistent brand identity across all three websites, balancing distinct design elements for each site while maintaining cohesive branding.
“We’ve crafted a digital experience that combines creative branding with functional solutions, setting Omnia up for long-term success in a competitive and evolving industry,” Fowler said.
Omnia’s updated digital presence positions it as a leader in the post-acute care sector, addressing staffing shortages and supporting business growth with an improved user experience and streamlined content delivery.
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