Tracking and Data Analysis
How do you measure your website's success? Do you have lead generation goals? Traffic goals? Understanding website traffic and site user behavior is crucial to managing and improving a website.
Traffic statistics are a form of direct feedback. Not only do we learn about behavior patterns of visitors, but we also learn more about the individual user. The more we understand your audience, the more effective your website will be.
To know your general demographic is good, but to know your individual user is so much more powerful. We would much rather be speaking to a coffee-drinking 42-year-old soccer mom who makes all of the travel plans for her family than a 35 - 50 female audience.
The more information we have, the more we can tailor a site to its audience (and thus make it more effective).
Expand your reach online, through our proven methods of improving traffic and conversion rates.
Featured Marketing
Following the launch of their new site in July 2008 Office Suites PLUS was still struggling to improve the search engine traffic and conversions. As their partner, DBS dedicated itself to exploring all possible avenues for improving their new sites performance with content recommendations, search engine optimization and marketing. Online leads are now the 3! external source for closed deals within the company.
We have established first page organic rankings for highly competitive,
national keywords for this insurance company.
