Use Motion, Video, & Sound to Captivate Your Audience
Although in recent years, Flash has dwindled in popularity as a viable solution for designing business websites, there is no debate that it is still an extremely powerful medium for presenting video and animations on the web.
Flash Animations
Flash was originally created as an animation tool, so it makes sense that it was quickly adapted by designers for creating motion on the web. Flash is still the preferred tool used to create online games, but it’s lack of support from Apple and other smartphones/tablets makes it’s a less than perfect solution for creating dynamic elements of a website.
In instances where clients request some motion or interactivity on their website, we often choose to utilize JavaScript and jQuery to accomplish a similar effect. JavaScript and jQuery are W3C compliant, which means that when coded correctly, your website will comply with all web standards.
Streaming Video
High-speed Internet connectivity makes it possible to include video segments on your website without creating an unacceptable download requirement. By importing video into Flash, you can decrease download time while presenting the video in a format that is used extensively worldwide.
Just as with animations, however, there are new technologies that are making Flash obsolete as a video player. In January of 2010, YouTube began supporting HTML5, enabling its users to choose between a HTML5 or Flash video player. HTML5 has many advantages over Flash as a video player and is expected to become the industry standard quite soon.

