Search engine optimization is a particularly challenging concept for businesses to comprehend. SEO’s inherent nature can contribute to the confusion. Search engine optimization is an ever changing science with best and worst practices being based somewhat on speculation. The search engines go to extreme lengths to protect the significance of variables used in their page rank algorithms. It is only through shared knowledge and combined experience that we as Internet Marketers can attempt to decipher the importance of ranking factors. Local search optimization best practices … Continue reading →